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Dr Cheng is the Managing Director of the company. He oversees the company's
daily operations and leads the company's e-commerce and strategic information technology
division as well as the OEM product research team.
With extensive knowledge and experience in software engineering,
supply chain management, industrial market research, statistical modelling,
cybercrime and fraud prevention,
he guides the team to turn ideas into products and services, secure trading platforms,
and technology solutions for clients.
He defines strategic priorities, business foci and technical directions for the group.
Social and political affiliations

Apart from business, Dr Cheng participated in various kinds of
social and economic research projects since early 1990s. In Spring 1995
he joined the Hong Kong Liberal Party and conducted political research
projects, mostly focussing upon the future ideological structure
of the Hong Kong as well as the livelihood of the people. He also
carried out projects with particular emphasis on the development of
the economy and on the socioeconomics of
transport development of Hong Kong.
In addition to socioeconomic research, he had served
as researcher for a number of local legislative councillors before
the handover of Hong Kong. He also served as business re-engineering consultant
to a number of local and overseas corporations.
Vocational training and development

Dr Cheng sees continuing education and training as the prime
factor of a company's success. As a consequence, he sponsored
and also taught for the company's incubation programme.
The aim of the programme is to look for candidates with good
potential in the MIS/IT field through technical and engineering
training while offering them internships to work at the
company's research and development centre in Dongguan Liaobu.
The project is endorsed by the Publicity
and Education Office of the Liao Bu Township Government, Guangdong Province, China,
and is supported by the Rotary Club of Peninsula
Sunrise. The course intake in 2000 February was 60 and the programme
now becomes part of the company's training and research division, Wyith Institute of Technology.
Public and community services

Dr Cheng is an active participant in public services. From
1997 to 2000, he was a member of the board of directors to
the government-funded Hong Kong Museum of Site, MOST. MOST operates an
installation and visual arts museum in Kat Hing Village, New Territories
as well as managing the Shanghai Street Artspace Exhibition Hall
in Kowloon. He is a sponsor and former director of the
Arts Development Consortium, a not-for-profit local art group.
He finds time to occasionally sponsor projects for religious
bodies and local visual art groups.
Professional affiliations

Dr Cheng is
a Senior Member of the Hong Kong Institute of Marketing,
a Fellow Member of the Institute of Sales and Marketing Management UK,
a Professional Grade Member with the Hong Kong Logistics Association
as well as a Professional Logistician (P.Log.) registered with the Canadian Professional Logistics Institute.
He is a Fellow Member of the Hong Kong Quality Management Association,
a Senior Member of the Society of Manufacturing Engineers
and of the Institute of Industrial Engineers USA,
and a Fellow of the Royal Statistical Society UK.
Dr Cheng has an early background in industrial electronics and technology,
specifically in CNC programming, PCB design, ASIC and microcontroller technologies.
He is a Full Member of the Institute of Electrical and Electronics Engineers USA
and the Institution of Incorporated Engineers UK
(now the IET, the Institution of Engineering and Technology)
and is also
a Fellow Member of the Hong Kong Institution of Incorporated Engineers.
He is a licensed radio amateur
and is a Professional Member of the British Computer Society.
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